"ROADS...
WHERE WE'RE GOING
WE DON'T NEED ROADS"
(Dr, Emmett Brown | Back to the Future | 1985)
Creativity is a magic tool.
It allows you to pave the way to solving business challenges.
Whether it involves navigating well-known routes or exploring completely new paths, the true magic lies in its ability to open up innovative solutions.
I have worked with the biggest global brands, building marketing concepts, creative solutions, and extraordinary marketing moves. Specializing in marketing events, experiential marketing, brand activation and creative strategy.
I worked for a promotion agency, established and managed my own agency and in the last 20 years I am a partner in the largest marketing agency in Israel.
It has been my privilege to manage large and small teams including copywriters, graphic designers, art and stage directors, video editors, and more.
I am technology enthusiast, who integrates technological solutions into campaigns.
In recent years I have focused on complex technological solutions for large
multi-disciplinary integrated projects.